DesignSingapore Council

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Judith Fereday

Chloe Boucouvalas

The DesignSingapore Council was established in 2003 to help develop the nation’s design sector. This follows from the Singapore’s Economic Review Committee report, which identified the creative industry as one of the three new sectors (including education and healthcare) for economic growth. Developing the design sector can help to enhance Singapore’s value proposition; as well as contribute to the country’s economic growth and social progress.The vision of the DesignSingapore Council is for Singapore to be an innovation-driven economy and a loveable city through design by 2025. As the national agency for design, the Council’s mission is to develop the design sector, help Singapore use design for innovation and growth, and make life better in this UNESCO Creative City of Design. Our work focuses on three areas. First, we help organisations and enterprises use design as a strategy for business growth; and for excellent delivery of public services. Second, we nurture industry-ready talents skilled in design and innovation; and engender a design-minded workforce for the future economy. Third, we advance the Singapore brand through raising design appreciation on homeground; and making emotional connections with people across the world.Singapore was designated a UNESCO Creative City of Design in December 2015. This designation supports the development of a creative culture and eco-system in Singapore that fully integrates design and creativity into everyday life. It is also an opportunity for Singapore to collaborate internationally with the cities of the UNESCO Creative Cities Network (UCCN). The City of Design Office is sited within the DesignSingapore Council to coordinate and implement programmes that contributes towards the UCCN mission.

The DesignSingapore Council was established in 2003 to help develop the nation’s design sector. This follows from the Singapore’s Economic Review...

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Judith Fereday

Managing Partner, Camron

Chloe Boucouvalas

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